It All Started In The Basement Origin Story, Background, Explanation

I was able to predict what hip hop songs would hit radio by age 18. This was after slinging mixtapes out of my backpack, growing up, really backpack trapping the...

Continue reading →


From HipHopDX: “The Wisconsin Soul”

Today (March 24, 2016), I published a big story on the Wisconsin Hip Hop scene to HipHopDX. Sparkle Pratt approached me with the idea – as I’ve been blowing her...

Continue reading →


Basement Made Needs Your Help!

Anyone that knows me, knows I’m all about knowledge. I say that shit all the time, “It’s just a lack of knowledge”. I don’t even care what it is… I...

Continue reading →


“Clifton Grefe brings Beef to the West Coast,” From The Daily Cardinal

Denzel Taylor of The Daily Cardinal pressed a profile story on Clifton ‘Beef’ Grefe today (October 6, 2015). Read the full write-up on Madison.com.